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Gemex Brilliance Technology
Glennpeter Jewelers & Gemex Systems, Inc. — Using advanced optics to take the guesswork out of diamond buying!
The Science of Beauty — GemEx technology makes it easy to buy the right diamond.
GemEx Systems, Inc. is a company committed to applying the latest in
digital optics technology to the worldwide diamond industry. The
industry has often been accused of applying highly subjective (and
often confusing) standards to determine a diamond's value. GemEx
represents a new approach to determining diamond quality. For both
consumers and the industry, the solution is technology. Consumers can
access this technology free of charge through a rapidly expanding list
of qualified jewelry retailers.
Why should I care about GemEx and Light Performance?
When you shop for a diamond you would like a beautiful diamond that
gets noticed in a crowd and that you can be proud of. What makes a
diamond beautiful and gets noticed is the way it plays with light, or
the Light Performance.
The traditional 4C information does not help you to separate a
beautiful diamond from a diamond of inferior appearance. Three of the 4
C's, Color, Clarity and Carat weight have very little effect on the
appearance of the diamond. These 3C's determine the rarity of the
diamond. The 4th C' cut does affect the appearance, but it is not well
defined and it ignores the light characteristics of the diamond
material. Even so called "ideal cut" diamonds do not guarantee you
great light performance.
GemEx is independent and objectively measures the light performance and
allows you to compare it to every other diamond in the world. It is
easiest and surest way to choose a diamond that you will be proud of
for eternity.
GemEx invented the concept of measuring the light performance of
diamonds, and patented the instrument that measures it. Others have
tried to copy GemEx, but a reliable light performance measurement is
nearly impossible without violating the GemEx patent. Only GemEx
measures each and every diamond, reviews and validates the results of
every diamond, and then provides you, the consumer, a reliable Light
Performance Report.
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